Black Friday launch is here and you've proven something to us we've known all along.

It's all about the designs.

Our new designs for this launch represent our strongest line up, ever.

Whether you are Praising your guns

Realizing that despite the end of the world being near, you should still get strong

Maxxing out on a regular basis

Making progress in the gym and yet are still forever alone

Or a badass Valkyrie

We have something for everyone. These aren't just designs, they are the hidden truths of our lifting space.

Doses of realness that only experienced lifters understand.

You are our people and we get you because we are you.

Try explaining to your parents (or neighbour) what praise the guns means.

We've saved our best new designs for this Black Friday and things are selling out.

Until Monday you get FREE Shipping on ALL US Orders. 10-50% OFF items.

And you can save 10% by using Discount Code FRIDAY at checkout.

Time is ticking, literally. We're all going to die, might as well get strong.