This happens because in ways, everyone wants to be more popular.
And almost always, people shed the things that make themselves unique in order to be what they think would make them more appealing
With all due respect, fuck that.
At Raskol, we know our roots, respect our audience and love what we (collectively) are about.
And over time, we don't sell out. We do the opposite. Check out this latest design, Illuminatty, coming soon